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Head for the bright lights with SUNSET BLVD. This shampoo makes blondes extra bright and grays fantastically silver - all without the brassy tones.Good for: Color maintenance for blonde, grey and white hair, as well as increasing shine without making hair turn purple. SUNSET Blvd also refreshes faded highlights, softens coarse hair and adds moisture and flexibility. Fragrance: Serious Gaze: A bright oriental composition Juniper Berries • Blood Orange • Rhubarb • Leather Accord • Violet • Dark Woods

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Apply SUNSET BLVD Shampoo to the middle of your hair and work through from roots to ends. Follow with SUNSET BLVD Conditioner. Leave on for a minute or two. Can be used daily.

Benefit Ingredients: • Contains Natural Mineral Pigment that corrects brassy tones in blondes and brightens grey hair. • Aloe Leaf Extract seals in moisture and smoothes the hair while Balm Mint protects the hair and prevents color fading.+ All products are formulated without:• Parabens - preservatives used to kill the growth of unwanted microorganisms (bacteria, yeast, mold etc). • Sulfates (*SLS or SLES) - surfactants commonly used to cleanse hair, there is concern that they irritant the skin eyes, especially at higher concentrations. • Mineral Oil - a petroleum derivative that can deposit a thick film on the hair, leaving hair with an unnatural feeling of slip. • Petroleum - derived from crude oil, its properties will build up on the surface of the hair stopping beneficial nutrients and vitamins from restoring hair to a healthy state.+ All R+Co products are:• Conditioning, Color Safe and offer UV Protection • Keratin and Brazilian treatment safe • Cruelty free • Gluten free • Vegan + Vegetarian